The Ben Ali Returns campaign

Jos Vorkmans | 31 October 2011

Topics: Advertising


Dictator President Ben Ali was chased out of Tunisia. Since then many had lost interest in politics. After many uneffective attempts to push Tunisian people to go out and vote for the upcoming elections, a new campaign was set up, to the shock of residents. Behind a big “old school” picture of Ben Ali, there was an ad to convince people to vote. On October 23rd, there was 80% turnout when 60% were expected.

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