Case Studies
I guide companies in their digital transformation.
By combining my broad background in
UX, UI, Design, E-commerce and Data, I’ll set up, measure, visualise and guide your digital processes, challenges and future business e-com plans, driven by data.
Some examples of my work
Empower clients with a strategic framework that brings clarity, focus, and measurable direction to their digital efforts — beyond just “posting on Meta” or chasing trends. Want to turn your digital chaos into a clear, strategic roadmap?
Help clients shift from passive reporting to an active, data-driven culture — where metrics don’t just explain the past, but guide the future. Let’s build a measurement framework that turns insights into action.
Join a newly founded startup to develop tools that make websites more usable — by making user testing simpler, faster, and more insightful for teams with limited UX budgets.
Help NIRAS — a traditionally non-digital, politically structured organization — navigate the full journey of developing a modern digital strategy, for a new user centered website.
bPost, Belgium’s national postal service, came up with an ambitious challenge — show what their digital future could look like through the eyes of digital natives.
The longboardstroller is the perfect antidote to boring strollers, making way for a hip new option for urban mobility with children.
I love sharing knowledge and regularly deliver in-house training sessions on data, analytics, social measurement, AI ...
Build a future-proof, GDPR-compliant analytics setup. Turn it into visually engaging, easy-to-read dashboards that speak to everyone — from marketers to C-level.
Want campaign reporting that works harder — and smarter — for you? Let’s build it.
Ready to bring your product to life and launch with a digital setup that actually works? Let’s build out a full digital ecosystem to support your growth.
Digital Strategy – From Scattered Tactics to Purposeful Growth
Empower clients with a strategic framework that brings clarity, focus, and measurable direction to their digital efforts — beyond just “posting on Meta” or chasing trends. Want to turn your digital chaos into a clear, strategic roadmap?
Data Strategy – Creating a data driven culture with clients.
Help clients shift from passive reporting to an active, data-driven culture — where metrics don’t just explain the past, but guide the future. Let’s build a measurement framework that turns insights into action.
UserPlus – Startup to measure and test usability
Join a newly founded startup to develop tools that make websites more usable — by making user testing simpler, faster, and more insightful for teams with limited UX budgets.
Niras – Digital Content Strategy for a user centered website
Help NIRAS — a traditionally non-digital, politically structured organization — navigate the full journey of developing a modern digital strategy, for a new user centered website.
bPost – Envisioning the Digital Future Through a Fresh Lens
bPost, Belgium’s national postal service, came up with an ambitious challenge — show what their digital future could look like through the eyes of digital natives.
The LongboardStroller – Hype Creation and digital touchpoints
The longboardstroller is the perfect antidote to boring strollers, making way for a hip new option for urban mobility with children.
Teaching, Training, Coaching, Events & Public speaking
I love sharing knowledge and regularly deliver in-house training sessions on data, analytics, social measurement, AI ...
De Lijn – Web & App Analytics implementations
Build a future-proof, GDPR-compliant analytics setup. Turn it into visually engaging, easy-to-read dashboards that speak to everyone — from marketers to C-level.
De Lijn – Social & Campaign Dashboards implementations
Want campaign reporting that works harder — and smarter — for you? Let’s build it.
Yun.be – Startup & Growth digital ecosystem setup
Ready to bring your product to life and launch with a digital setup that actually works? Let’s build out a full digital ecosystem to support your growth.